AGB 336 - Agricultural Selling

3.0 Credit(s)
Lecture 3
Lab 0
Agricultural Selling examines the principles of selling with application to agricultural and food related businesses, attitudes, value systems, and behavioral patterns that relate to agricultural sales. Also covered are marketing, selling strategies, preparing for sales calls, making sales presentations, handling objections, closing sales and the analysis of the buying or purchasing process and the evaluation of the agri-selling profession.