MMS 261 - Programming for the Electronic Media

3.0 Credit(s)
Lecture 3
Lab/Clinical 0
Programming for the Electronic Media is a survey course designed to teach various aspects of programming techniques and theories with radio, television, and cable. This course enlightens students in areas concerning selection and placement of programs, understanding demographics and how programming is affected by the target audience demos, FCC regulations pertaining to programming, and implementation of programming.