Apr 16, 2024  
2019-2020 General Catalog.1 
    
2019-2020 General Catalog.1 [ARCHIVED CATALOG]

Marketing Management, A.A.


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Campus Offered: Council Bluffs

The Marketing Management program of study prepares graduates to perform basic marketing functions in industrial, wholesale, retail, and service areas. Students learn the principles of marketing and marketing management, including sales, advertising, communication, business mathematics, and computer skills. Graduates of this program are awarded an Associate of Arts (A.A.) degree.

Recommended Course Sequence


Semester Total: 15.0 Credits


Second Semester


Semester Total: 15.0-16.0 Credits


Third Semester


  • 3.0 Credit(s)
  • Mathematics/Science Elective 3.0 Credit(s)
  • Social Science Elective 3.0 Credit(s)
  • Humanities Elective 3.0 Credit(s)
  • Distributed Requirement 3.0 Credit(s)
  • Marketing/Business Elective 3.0 Credit(s) 1, 2

Semester Total: 18.0 Credits


Fourth Semester


Semester Total: 16.0 Credits


Total Semester Hours Required: 64.0


Notes:


One elective must also satisfy the diversity requirement.
1 Required courses for the program

2 Marketing/Business Electives must be selected from the following:

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