Jun 16, 2024  
2023-2024 General Catalog 
    
2023-2024 General Catalog [ARCHIVED CATALOG]

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MMS 186 - Digital Media Analytics


3.0 Credit(s)
Lecture 3
Lab 0

Digital Media Analytics provides students with the tools necessary to navigate and utilize an ever-changing digital landscape. Students learn how to locate audiences and provide timely, targeted content based on social media analytics and theoretical insights. Students explore how various channels of digital media can be used to communicate to a growing and unique demographic. (3/0-3)



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